Spotify Editorial Playlists: What They Are & How to Get On Them

Ever wondered how artists land their songs on Spotify’s Editorial Playlists? These coveted spots can supercharge your music career, getting your sound in front of millions of listeners worldwide. 😵

Let’s break down what Spotify Editorial Playlists are, how they’re curated, and, most importantly, how you can secure your place on them. Ready to turn your music dreams into reality? Let’s dive in!

What Are Spotify Editorial Playlists?

Spotify Editorial Playlists are expertly curated collections of songs, handpicked by Spotify’s team of music professionals. These playlists are crafted around specific moods, genres, themes, or events, ensuring a seamless listening experience for users.

Updated regularly, they serve as a discovery hub, shining a spotlight on both emerging talents and established artists, giving musicians a chance to reach millions of listeners worldwide. Being featured on one of these playlists can significantly boost an artist’s exposure and credibility in the music industry.

Editorial vs. User-Generated Playlists

Editorial playlists are crafted by Spotify’s in-house experts and have a massive reach, often changing an artist’s trajectory. User-generated playlists, on the other hand, are made by regular Spotify users. They might have smaller audiences but can still help you grow.

Who Curates Spotify Editorial Playlists?

Spotify’s playlists are curated by a dedicated team of genre-savvy music professionals who deeply understand what listeners love. These experts skillfully balance data analysis, such as streaming trends and listener preferences, with their keen ear for musical quality and emerging trends. 

Their goal is to create engaging, fresh, and relevant playlists that resonate with diverse audiences, ensuring a perfect mix of popular hits and hidden gems. This unique blend of art and science makes Spotify Editorial Playlists a powerful tool for music discovery.

How to Get on Spotify Editorial Playlists

Ready to take your music career up a notch? Here’s a blueprint for getting noticed:

1. Make Music That Stands Out

Your tracks need to wow listeners and Spotify curators alike. Invest in top-notch production, mixing, and mastering to ensure your music shines.

2. Use Spotify for Artists

Sign up and submit your unreleased tracks directly to Spotify curators. Provide all the key details—genre, mood, and target audience—and pitch your music early!

3. Promote Your Music Everywhere

From social media buzz to blogs, make sure your music is impossible to miss. Build excitement and prove to curators that you’ve got what it takes.

Here, we can help you. Check out our Spotify promo packages!

4. Pitch Like a Pro

When you submit your track, make your pitch stand out. Highlight what makes your song special and why it belongs on their playlist.

Need help? Here. 😎

5. Build a Strong Online Presence

Curators often look at your overall presence, including your social media activity and fan engagement. Stay active, share compelling content, and connect with your audience to show that you're serious about your craft.

6. Collaborate with Other Artists

Team up with other musicians in your genre. Collaboration not only expands your reach but also increases your credibility, especially if your collaborators have a solid fan base.

7. Engage Your Current Listeners

Encourage your fans to save, share, and add your songs to their own playlists. High engagement signals to Spotify’s algorithm that your music is gaining traction organically.

8. Leverage Data from Smaller Playlists

Start by pitching to independent playlist curators. As your song gains streams and engagement there, it builds a track record that can help attract Spotify’s attention.

9. Stay Consistent

Success doesn’t come overnight. Regularly release quality music and pitch every track. The more you release, the better your chances of getting noticed.

10. Network with Industry Professionals

Attend music events, connect with playlist curators, and build relationships in the industry. Personal connections can sometimes open doors to opportunities that algorithms can’t.

Post-Playlist Success

Got your track on an Editorial Playlist? Don’t stop there!

• Share the news on social media.
• Update your press kit and website.
• Engage with fans and keep the momentum going.

Why Blogs and Playlists Matter

Submitting your music to blogs and smaller playlists is a crucial strategy for boosting visibility and building credibility in the industry. Blogs provide a platform to tell your story, connect with niche audiences, and gain press coverage that showcases your artistry. 

Similarly, getting featured on smaller playlists helps generate streams, build engagement, and increase your chances of catching Spotify's attention. These features act as stepping stones, signaling to Spotify’s curators that your music resonates with listeners, making you a stronger candidate for their coveted editorial playlists.

And, when it comes to media attention, write this down: Pitch-Us is your go-to place! Why? Because we provide the best deals for PR music articles.

Pro Tip: Keep It Real

Avoid fake streams at all costs. Focus on authentic growth to keep Spotify’s algorithm working in your favor. Here at Pitch-Us, you can find your real Spotify guardian because we're all about providing genuine marketing for your music career and Spotify growth. Let's chat!

Time to wrap it up. The key lesson from this blog is that with determination and strategy, you’ll be well on your way to making your mark on Spotify’s Editorial Playlists. It might take a while, but the payout will make a difference. And now, time to let your music shine!